video-test

Internal Marketing: a dental marketing tutorialOnce in place, this internal marketing strategy cuts the cost of all your other marketing efforts in half!

Why? Because every new patient will replace him- or herself with an additional new patient, when you use this Four Phase Internal Marketing program.

Internal Marketing for Top Value Referrals

Over the last 18 years, this program has been tested, revised, upgraded, refined, tested again and upgraded annually!

This program helps your team overcome your normal reluctance to asking for referrals. Plus, it knows you are going to forget to ask, be too nervous to ask and too tired to ask… and it still works!

It works because "Asking" is just one phase of the program. Phases 2 through 4 are all designed to back you up and get the referral, even if you screw up the asking part 80% of the time. Hey! I’ve been working with dentists for 20 years… I know the difference between theory and reality.

All the key elements that are included are listed below, but let me tell you, like all The Wealthy Dentist programs, you’re going to get at least twice the value you expected. That starts with two half-hour Internet video training tutorials. It’s just like being in a live seminar, except you can stop it at any time, go back, jump ahead or even go to the bathroom without having to raise your hand.

Team members can watch the tutorials on their work stations or you can even hook up an inexpensive video projector to one of your office computers to project the tutorials on a wall for team training. This is a lot less expensive than taking them to a seminar for a day – unless it is one of mine.

Trouble viewing the video? Click here

Part 1

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Part 2

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Plus you get these bonuses:

  • Bonus 1 – A special private set of "Doctor’s Notes: Step-by-Step Guidelines to Adding 10 New Patients a Month to Your Practice" Doctor Notes (PDF)
  • Bonus 2 – A set of "Team Notes" to help you better train and integrate the program into your office systems – Team Notes (PDF)
  • Bonus 3 – Sample "Completion of Treatment" letters you can use to start the program immediately – Completion of Treatment Letters (DOC)
  • Bonus 4 – Multiple "Quarterly Communications Letters" to adapt to your style of practice – Quarterly Communications Letters (DOC)
  • Bonus 5"Patient Communications " Patient Communications (DOC)
  • Bonus 6Downloadable audio version of the complete tutorial so that you can it burn to a CD and play it in your car.
    • Part 1 (MP3, 22 minutes, 53 seconds)
    • Part 2 (MP3, 21 minutes, 24 seconds)
  • Bonus 7Downloadable printout of the full slide show – Slides (PDF)
  • Bonus 8 – Downloadable printout of the complete written transcript of the tutorial to review at any time – Read the Transcript (PDF)

The Million Dollar Sign

The Million-Dollar Sign: a dental marketing tutorialI’ve been helping doctors design and position their dental practice signs for over fifteen years.

The issues are much more complex than just what to say on your dental office sign. You have to take into consideration the position of the signs relative to the building and the flow of traffic. And, of course, observe the all-important signage zoning codes.

The $1,000,000 Office Sign!

The economics of good dental signage are too important to just wing it. A well-deigned set of signs — you’ll notice I used the plural, meaning more than one — can easily put a $1,000,000 extra into your pension fund for retirement.

Dental Signage GalleryTo make it as easy as possible, I decided to put the whole program online as a video training program with slides and a bunch of extras. I’ll even walk you through my "Stealth Signage" program on how to get high visibility in areas where signage is restricted!

Trouble viewing the video? Click here

Part 1

Part 2

Plus you get these bonuses:

Case Presentation Tutorial for Dentists

Maximize Your Case Acceptance with These Simple Strategies

Case Presentation dentist tutorialThree-Part Case Presentation Strategy Video and Slide Presentation

Part 1: Financial Arrangements
3 videos totaling 63 minutes, 35 seconds
Part 2: Case Acceptance
1 video: 27 minutes, 27 seconds
Part 3: Financial Arrangements Tactics
2 videos totaling 52 minutes, 13 seconds

You also get the following free bonuses as part of this tutorial:

Free Bonus 1 – Downloadable Scripts:

Free Bonus 2 – Downloadable and editable Patient Treatment Forms and Credit Card Authorization Form for patient payment:

Free Bonus 3 – Downloadable and editable document explaining your Financial Arrangements Policies to your patients:

Free Bonus 4 – Downloadable and editable Insurance Policy Letter to explain to your patients why you will no longer accept insurance as payment:

Free Bonus 5 – Downloadable audio version of the complete tutorial in MP3 format and downloadable printouts of the complete transcriptions and full slide show

Downloadable MP3 audio files:

Downloadable RTF printouts of the complete transcription of each video lesson for you to review:

Financial Arrangements

Case Acceptance

Financial Arrangements Tactics

Downloadable PDF printouts of the full slide show to review at any time:

Live Video Presentations

Part 1: Financial Arrangements (3 videos)

Video #1 of 3 (18 minutes, 29 seconds)

Video #2 of 3 (26 minutes, 9 seconds)

Video #3 of 3 (18 minutes, 57 seconds)

Part 2: Case Acceptance (1 video)

Video #1 of 1 (27 minutes, 27 seconds)

Part 3: Financial Arrangements Tactics (2 videos)

Video #1 of 2 (27 minutes, 2 seconds)

Video #2 of 2 (26 minutes, 37 seconds)